This privacy statement was last updated on October 4, 2022 and applies to citizens and legal permanent residents of the United Kingdom.
In this privacy statement, we explain what we do with the data we obtain about you via https://stage.eb-dental.co.uk/blog. We recommend you carefully read this statement. In our processing we comply with the requirements of privacy legislation. That means, among other things, that:
- we clearly state the purposes for which we process personal data. We do this by means of this privacy statement;
- we aim to limit our collection of personal data to only the personal data required for legitimate purposes;
- we first request your explicit consent to process your personal data in cases requiring your consent;
- we take appropriate security measures to protect your personal data and also require this from parties that process personal data on our behalf;
- we respect your right to access your personal data or have it corrected or deleted, at your request.
If you have any questions, or want to know exactly what data we keep of you, please contact us.
1. Purpose, data and retention period
We may collect or receive personal information for a number of purposes connected with our business operations which may include the following: (click to expand)
1.1 Contact – Through phone, mail, email and/or webforms
1.2 Newsletters
1.3 To support services or products that a customer wants to buy or has purchased
1.4 To be able to comply with legal obligations
1.5 Compiling and analyzing statistics for website improvement.
2. Cookies
Our website uses cookies. For more information about cookies, please refer to our Cookie Policy.
We have concluded a data processing agreement with Google.
Google may not use the data for any other Google services.
The inclusion of full IP addresses is blocked by us.
2A. WhatsApp messaging (Boxly / WhatsApp Business Platform)
We may contact you via WhatsApp to provide service communications such as appointment confirmations, reminders, follow-ups, responses to enquiries, and patient support updates. Where you have opted in, we may also send WhatsApp messages that are marketing-related (for example, information about services, offers, or practice updates). These messages are delivered using Boxly (boxly.ai), an external CRM and automation provider that we use to organise and manage patient communications, and the WhatsApp Business Platform (Meta/WhatsApp Business API).
What data is processed for WhatsApp communications. This may include your name, mobile phone number, message content and metadata (such as delivery/read status), and—where relevant to your enquiry or booking—basic administrative details needed to support your request (e.g., appointment-related information). Boxly may also use approved WhatsApp message templates and personalisation fields (e.g., name and contact details) to send automated messages in line with WhatsApp policy (including the use of templates for outbound messages and for messages sent outside WhatsApp’s 24-hour customer service window).
Roles and third parties. For WhatsApp communications, EB Dental acts as the data controller. We use Boxly as a data processor/service provider to help us send and manage messages. WhatsApp/Meta processes certain personal information as our processor for the purpose of delivering WhatsApp Business services, as described in the WhatsApp Business Terms and WhatsApp Business Data Processing Terms.
Lawful basis. Where WhatsApp messages are necessary to manage your enquiry, appointment, or patient communications, we process your personal data on the basis of our legitimate interests and/or to take steps related to a service you requested. Where WhatsApp messages are marketing-related, we will only send them where you have provided a valid opt-in/consent (and you can withdraw this at any time).
Opt-out. You can stop receiving WhatsApp messages at any time by contacting us using the details in Section 9 of this Privacy Statement. Where available, you may also use in-message options or reply instructions provided in the WhatsApp message to opt out of future non-essential communications.
International transfers. WhatsApp/Meta may process data globally. Where this involves transfers that are subject to the UK GDPR, appropriate safeguards apply as described in WhatsApp’s UK data transfer documentation.
3. Security
We are committed to the security of personal data. We take appropriate security measures to limit abuse of and unauthorised access to personal data. This ensures that only the necessary persons have access to your data, that access to the data is protected, and that our security measures are regularly reviewed.
4. Third-party websites
This privacy statement does not apply to third-party websites connected by links on our website. We cannot guarantee that these third parties handle your personal data in a reliable or secure manner. We recommend you read the privacy statements of these websites prior to making use of these websites.
5. Amendments to this privacy statement
We reserve the right to make amendments to this privacy statement. It is recommended that you consult this privacy statement regularly in order to be aware of any changes. In addition, we will actively inform you wherever possible.
6. Accessing and modifying your data
If you have any questions or want to know which personal data we have about you, please contact us. You can contact us by using the information below. You have the following rights:
- You have the right to know why your personal data is needed, what will happen to it, and how long it will be retained for.
- Right of access: You have the right to access your personal data that is known to us.
- Right to rectification: you have the right to supplement, correct, have deleted or blocked your personal data whenever you wish.
- If you give us your consent to process your data, you have the right to revoke that consent and to have your personal data deleted.
- Right to transfer your data: you have the right to request all your personal data from the controller and transfer it in its entirety to another controller.
- Right to object: you may object to the processing of your data. We comply with this, unless there are justified grounds for processing.
Please make sure to always clearly state who you are, so that we can be certain that we do not modify or delete any data of the wrong person.
7. Submitting a complaint
If you are not satisfied with the way in which we handle (a complaint about) the processing of your personal data, you have the right to submit a complaint to the Information Commissioner’s Office:
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
8. Children
Our website is not designed to attract children and it is not our intent to collect personal data from children under the age of consent in their country of residence. We therefore request that children under the age of consent do not submit any personal data to us.
9. Contact details
BC SMILE LIMITED
15 OSPREY HEIGHTS – London – SW112NP
United Kingdom
Website: https://stage.eb-dental.co.uk/blog
Email: ku.oc.latned-be@ofni
Phone number: +44 20 8337 2648